Genki Global Dining Concepts
Genki Global Dining Concepts
NEWS
NEWS

March 19, 2025

Opening Announcement

UOBEI brand flagship store "Uobei Tsuruta store" opens on March 27th!

"UOBEI" has launched a new brand, the flagship store of "Uomai".

The Tsuruta store will grand open in Utsunomiya, Tochigi Prefecture onMarch27,2025.

Our company's "UOBEI" brand has offered carefully selected sushi at low prices, striving to create a space where families can enjoy themselves safely and securely. In addition, we have been committed to the quality of our rice and ingredients, which has earned us the support of many customers. As a result, "UOBEI" has been selected as "Women'sNo. 1 Conveyor Belt Sushi Chain in Overall Satisfaction" and has received high praise.

However, in response to the intensifying competition in the sushi industry in recent years, we have reexamined the appeal of "UOBEI" and rebranded it to provide even more added value. We are taking a new step forward as the new "Uobei" brand.

 

Grand opening of Uobome Tsuruta store